Mmmly, Inc.

Graphic Design, Packaging Design

Objective:
To create a packaging design that is easy to read and understand, approachable to the customer, and can be eye-catching on a retail shelf. 

Approach:
Studied various competitor products on the retail shelves to see what colors/trends were present in today’s marketplace. Worked with the client to get packaging templates from their manufacturer to be able to properly design the fitting elements. Worked with illustration designers to create assets to be used for packaging. 

Results:
Created 4 SKUs that have fun colors and fun illustrations but also have important information for the health-conscious consumer.