Urban Eyes

Product Design, Web App

Objective:
To create a web app for a real estate start-up to allow their users (real-estate investors) to see granular data in each specific neighborhood to suggest if it is an investment worth pursuing or not. 

Approach:
I had to speak with industry professionals in the commercial real estate market to understand what metrics were most important. 

Results:
The design was structured in such a way that the most important information, the heatmap, was showcased as the main component. There will be six key metrics that help commercial real-estate agents decide if the property is a good investment. Additionally, the property factoids are structured as a good-to-have, but not a priority.